Now in its third season, McLaren Substitute teacher was born from a partnership with Dell computers in an attempt to bring a twist to homeschooling. Partially a response to the lockdowns imposed due to the global pandemic, the series was designed to help school children dealing with learning remotely, bringing a Formula 1 twist to educational fundamentals.
Our process
With each season having around 8 episodes, we had to plan in detail each of the episodic shot list as time with talent was tight.
What else did we do?
Deliverables
- 3 Seasons of 8 Episodic content pieces
- 15s Trailers
- Youtube Cover Art
- Social Cutdowns
- Keywords
- Content Type
- Content ProducedJanuary 9, 2020
- Release Dates
- January 3, 2020